Marketing (Certificate)
The Marketing Certificate is an innovative option for professionals who want to become skilled in a field that significantly impacts every other industry. Students focus on seeking, identifying and creating business opportunities, developing products/services, and building/maintaining customer relationships while discovering the skills and tools needed to succeed in today’s marketing climate.
Program Requirements
The certificate program requires students to complete twelve (12) credit hours with an overall 3.0 GPA in all certificate courses. Credit toward the certificate in a particular course will be given only if a grade of B- or better is earned in that course. All courses in the program must be taken for a letter grade. No transfer credits will be accepted in the program and it must be completed within four years.
More Information
Admission requirements
For admission requirements, please visit the admissions website. Please note that current graduate students at NC State may not dual enroll into this certificate (exception – Jenkins MBA and MMA students).
Applicant Information
- Delivery Method: On-Campus, Online, Hybrid, Off-Site
- Entrance Exam: None
- Interview Required: None
Admission Deadlines
- Fall: May 15
- Spring: October 31
Plan Requirements
| Code | Title | Hours |
|---|---|---|
| Required Courses | 5 | |
| Marketing Management and Strategy | ||
| Consumer Behavior | ||
| Research Elective | 3 | |
| Select one of the following: | ||
| Research Methods In Marketing | ||
| Marketing Analytics | ||
| Digital Marketing | ||
| Additional Marketing Elective | 4 | |
| Select four hours of courses from the following: | ||
| Experience Innovation and Strategic Design | ||
| Product Design and Development | ||
| Research Methods In Marketing 1 | ||
| Product and Brand Management | ||
| Marketing Analytics 1 | ||
| Digital Marketing 1 | ||
| Special Topics In Business Management (Marketing) | ||
| Total Hours | 12 | |
- 1
If not taken as the research-oriented course