The Marketing Certificate is an innovative option for professionals who want to become skilled in a field that significantly impacts every other industry. Students focus on seeking, identifying and creating business opportunities, developing products/services, and building/maintaining customer relationships while discovering the skills and tools needed to succeed in today’s marketing climate. 

More Information

Marketing Certificate Website

Marketing Department Website

Admission requirements

For admission requirements, please visit the admissions website. 

Applicant Information

• Delivery Method: On-Campus, Online, Hybrid
• Entrance Exam: None
• Interview Required: None

Admission Deadlines

• Fall: May 15
• Spring: October 31

Plan Requirements

Course List

Code	Title	Hours
Required Courses		5
MKT 510	Marketing Management and Strategy
MKT 521	Consumer Behavior
Research Elective		3
Select one of the following:
MKT 551	Research Methods In Marketing
MKT 552	Marketing Analytics
MKT 541	Digital Marketing
Additional Marketing Elective		4
Select four hours of courses from the following:
MKT 562	Experience Innovation and Strategic Design
MKT 569	Product Design and Development
MKT 551	Research Methods In Marketing
MKT 561	Product and Brand Management
MKT 552	Marketing Analytics
MKT 541	Digital Marketing
MKT 590	Special Topics In Marketing
Total Hours		12

¹

If not taken as the research-oriented course